Amazon SmartCommerce x Qrious
Our partnership with Amazon SmartCommerce has yielded some heartwarming and incredible stories
The Amazon SmartCommerce team has a thesis we've come to admire over the course of this collaboration: that the right technology, arriving at the right moment in a business's life, changes what that business is capable of becoming. The films in this series are about that moment. We write them, storyboard them, shoot them, and finish them in house. More to come.
Growth of a beauty brand from Surat | How Ghior grew their sales with SmartCommerce By Amazon
Ghior started where most beauty brands start: a good product, a small but loyal audience, and the slow grind of figuring out how to sell online without losing the plot. The shift came when they brought it all under one roof with Amazon SmartCommerce. A proper D2C site of their own, payments that worked, and the logistics weight of Amazon behind every order. Sales grew. Delivery got faster. The brand started showing up properly across channels, on its own terms. The lesson in their story is the one we keep seeing in this series: the right tools, arriving at the right moment, change what a business is capable of.
HMT Watches goes digital with Amazon SmartBiz
Qrious has been a proud partner of Amazon SmartCommerce, bringing stories from some truly trailblazing innovators to life on screen, showcasing the power of leveraging the right tech at the right time to elevate businesses to another level. Here, we worked not only with the team at SmartCommerce, but also the team at the erstwhile behemoth that is HMT (Hindustan Machine Tools) to encapsulate the move to modernisation initiated by Mr. Rajesh Kohli to bring HMT watches to more people, with the ever growing and popular platform, SmartBiz by Amazon.
We brought together many elements of history, legacy, current state and future for this. From Scripting to storyboarding to production alignment and shooting, we did it all. Post Production was also entirely in house at Qrious!

